USA/Canada News
ikaun, the leading AI-powered business development platform built for professional services and law firms today announced the appointment of Mark Bilson as Chief Revenue Officer (CRO). Bringing nearly 20 years of experience in legal technology and business development, Bilson will oversee ikaun’s sales and marketing strategy, helping law and AEC firms win high-value client engagements.
Bilson’s leadership will further accelerate ikaun’s growing market demand, helping these organizations modernize their business development efforts, streamline proposal generation, and compete more effectively in today’s procurement-driven landscape.
Law firms and AEC firms must now differentiate in increasingly structured, procurement-driven environments. While AEC firms have long operated under rigid, compliance-heavy RFP processes—such as SF330 requirements, IDIQ’s, BPA’s, government tenders, multi-language proposals, and complex template-driven submissions—law firms are now facing a similar transformation.
For law firms, panel selection typically occurs every three years and is a rigorous process ensuring firms meet expertise, DEI, and other specific client requirements—and yet, many corporate legal teams award the majority of work off-panel with in-house lawyers defaulting to relationship-driven selection. This translates into missed opportunities for the client to ensure they are optimizing their legal spend and law firms failing to capitalize on their panel appointments.
Firms that effectively articulate their strengths in a structured, data-backed format and actively participate in panel appointments position themselves for long-term success in an increasingly competitive market. ikaun solves this challenge by transforming institutional knowledge into a competitive advantage, enabling firms to surface relevant experience, respond to RFPs with precision, and demonstrate their value in structured selection processes.
“Professional services firms—whether in law, architecture, engineering, or construction—are under growing pressure to differentiate themselves,” said Mark Bilson, CRO of ikaun. “With increasing competition, firms need to go beyond relationships and prove their expertise with structured, data-driven insights. ikaun equips them with the tools to do just that, helping firms surface the right experience, respond to RFPs strategically, and ultimately win more business. I’m excited to join at such a pivotal time.”
Bilson has built his career at the intersection of technology and business development, helping professional services firms win and retain clients through data-driven expertise management. With deep experience in procurement-driven selection processes, RFP strategy, and expertise structuring, he has helped both law firms and AEC firms move beyond traditional relationship-based selling. As CRO of ikaun, he will leverage AI-powered solutions to help firms compete more effectively in today’s evolving marketplace.
“At ikaun, we’re not just helping firms track their experience—we’re giving them the tools to turn that experience into a strategic advantage,” said Jason Noble, Founder and CEO of ikaun. “As procurement-driven selection reshapes how firms win business, ikaun ensures they can efficiently showcase their expertise, automate proposal generation, and compete at the highest level. Mark’s expertise in business development, procurement-led selection, and structured expertise management makes him the ideal leader to drive our next phase of growth and help our clients succeed.”
ikaun’s AI-powered platform enables law firms and AEC firms to compete more effectively by centralizing and automating the expertise presentation process. By integrating seamlessly with firm data sources, ikaun helps organizations:
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