USA/Canada News
One North Interactive LLC (One North), an interactive agency dedicated to serving the creative, strategic and technological needs of leading law firms, today announced its strategic partnership with Siteimprove, Inc, the world’s leading provider of web governance solutions.
As part of the partnership, existing One North clients and prospective clients will have the option of including Siteimprove as part of their overall online interactive marketing solution, specifically the Web Governance toolset that includes website monitoring, analytics and governance.
The decision to partner with Siteimprove is aligned with One North's ongoing strategy to offer clients 'best-in-class' technology solutions as it relates to their overall interactive marketing strategy, including website analytics and web governance tools. Similar to One North's recent strategic alliance with Sitecore, a leading global web content management provider, Siteimprove gives law firms an additional proven choice when rounding out their interactive web solution.
One North clients looking for a more advanced set of features to power their website analysis efforts can now take advantage of the comprehensive analytics and site management tools offered as part of Siteimprove’s web governance offering, including SEO, site traffic measurement, credibility and usability error location, and site performance monitoring.
Siteimprove, which currently serves more than 1,500 organizations worldwide, including a growing number of Am Law 100 firms, provides organizations of all shapes and sizes with tools that make website management and maintenance easier and more affordable.
“As an independent agency, we are committed to offering our clients greater choice and helping them select the ’best fit’ for their technology needs," stated John Simpson, One North Interactive’s CEO and Founder. "Our partnership with Siteimprove gives our clients access to a best-in-class web governance provider and the ability to create a seamless web user experience.”
Creating a high-quality online user experience means ensuring that all elements of your website are performing at their very best. Having a keen understanding of website traffic, knowing which content is performing well and identifying how content can be optimized, grammatically and contextually, can be game-changing in terms of delivering a dynamic and continually evolving interactive client experience.
“As an industry leader within our own field, it was essential to us that we find an equally experienced partner, which we definitely did with One North," said Siteimprove CEO Torben Rytt. "Through this partnership, we look forward to offering One North’s clients a viable way of using analytics to stay ahead of their competition,” said Mr. Rytt.
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