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First UK law firm goes live with Business Development Premier
UK News

Elite logoLong-time Client Rolls Out Core Component of the Elite Enterprise Business Management Solution

Thomson Reuters Elite, part of Thomson Reuters Legal, today announced that Brodies LLP, the largest law firm in Scotland, has become the first UK client to go live on Business Development Premier, an integral component of the Elite Enterprise Business Management Solution and the leading end-to-end solution for every stage in the marketing lifecycle.

Business Development Premier gives firms deeper insights into the companies and professionals important to them, helping firms unearth opportunities and deliver real-time insights to develop and win new business.

With 400 fee-earners, Brodies operates leading corporate & commercial, banking & finance, real estate, litigation & dispute resolution, energy, employment, and personal & family practices across its offices in Edinburgh, Glasgow, Aberdeen and Brussels. Brodies was named UK Regional Law Firm of the Year 2016 at the Lawyer Awards and has been named Scotland Law Firm of the Year at the Who’s Who Legal awards for the last five years. Brodies has also achieved more top tier-ranked practice areas and individual lawyers in the independent legal directors than any other law firm in Scotland.

The firm selected Business Development Premier after a competitive tender process in order to implement a firm-wide solution that automates data input and management processes and that integrates the firm’s Enterprise Financial Management system. Across-the-board adoption within the firm was also a key factor in the choice of Business Development Premier as well as its market-leading, easy-to-use and intuitive platform that will help drive overall firm growth.

Legal IT Today #15

Business Development Premier combines ERM technology, marketing automation, and experience management to drive more successful marketing and business development initiatives. As an integral part of the Elite Enterprise Business Management Solution, Business Development Premier provides advanced functionality to help law firms and professional service organizations achieve significantly higher return on investment from their marketing and business development activities. For additional information, visit the Business Development Premier page.

About Thomson Reuters Elite

Thomson Reuters Elite offers an end-to-end enterprise business management solution that allows law firms and professional services organizations to run all operational aspects of their firms including business development, risk management, client and matter management, and financial management. Our next-generation technology connects people, tasks, workflows, and business processes and is tailored to help firms and organizations meet organizational requirements and strategic goals.

 

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